Birdhouse Design Limited


Octagon, the world’s largest sponsorship sports management consulting practice commissioned Birdhouse to design and produce marketing material necessary to attract sponsorship to the World Suberbike Series (SBK). We produced the SBK marketing 'bible' containing every statistic including broadcasting and television, media, spectator attendance research, marketing and sponsorship information.

Birdhouse were consequently asked to produce further individual sponsorship material for Carl Fogarty, the multiple Superbike World Champion, who formed TFR (Team Foggy Racing) to compete in the SBK World Championship with a ground-up designed race bike, and later using MV Agusta race bikes. We also produced sponsorship material for TSR Racing and Chris Walker.










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